The Kraft Heinz Company Opens a New Digital Hub
The Kraft Heinz Company (NASDAQ: KHC) has opened a new digital hub as part of the evolv group. The evolv group will create digitally powered business models and launch other entrepreneurial ideas to fuel growth for Kraft Heinz.
As part of this new group, Kraft Heinz has established and is rapidly growing tech and entrepreneurial teams in San Francisco and Chicago. In San Francisco, there will be a team of software engineers, data scientists, product managers, designers, and members of its eCommerce team.
Kraft Heinz jumpstarted its digital hub through the acquisition of wellio, an AI Food Tech company based in San Francisco.
“In wellio, we found extraordinary talent that could fuel our digital ambitions and an AI platform that can help us create food related solutions for our consumers and help us partner with our customers in unique ways,” said Nina Barton, President of Global Digital Online Growth.
Barton added, “We wanted to take a holistic look at digital disruption and growth. This is part of a larger growth approach for Kraft Heinz and is in addition to our recently announced $100 million venture fund, Evolv Ventures.”
ABOUT THE KRAFT HEINZ COMPANY
The Kraft Heinz Company (NASDAQ: KHC) is the fifth-largest food and beverage company in the world. A globally trusted producer of delicious foods, The Kraft Heinz Company provides high quality, great taste and nutrition for all eating occasions, whether at home, in restaurants or on the go. The Company’s iconic brands include Kraft, Heinz, ABC, Capri Sun, Classico, Jell-O, Kool-Aid, Lunchables, Maxwell House, Ore-Ida, Oscar Mayer, Philadelphia, Planters, Plasmon, Quero, Smart Ones and Velveeta. The Kraft Heinz Company is dedicated to the sustainable health of our people, our planet and our Company. For more information, visit www.kraftheinzcompany.com.
wellio is an AI food tech company based in San Francisco with a mission to help people eat better. wellio’s technology provides elements of a personal nutritionist, chef and shopper. The company was incubated by The Production Board, a food and agriculture technology focused venture foundry and investment holding company.